All posts on June, 2015


BrandPost: Are You Ready for the “Data Tsunami” from the Affordable Health Care Ruling?

The recent Supreme Court 6-3 ruling on the Affordable Care Act (ACA) allows health insurance consumers to receive federal subsidies regardless of their state’s role in running their insurance market makes healthcare insurance coverage. I personally believe regardless of political affiliation, having health insurance coverage for all this is a good thing for our society.  Now that the legal and political jousting is coming to somewhat a close, the real work begins as state and federal agencies gear up to handle the inflow of new enrollments and all that comes with it.

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BrandPost: Are You Ready for the “Data Tsunami” from the Affordable Health Care Ruling?

The recent Supreme Court 6-3 ruling on the Affordable Care Act (ACA) allows health insurance consumers to receive federal subsidies regardless of their state’s role in running their insurance market makes healthcare insurance coverage. I personally believe regardless of political affiliation, having health insurance coverage for all this is a good thing for our society.  Now that the legal and political jousting is coming to somewhat a close, the real work begins as state and federal agencies gear up to handle the inflow of new enrollments and all that comes with it.

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comScore CTO shares big data lessons

comScore is no stranger to big data. The digital analytics company was founded in 1999 with the goal of providing intelligence to companies about what’s happening online.

In those early days, the volume of data at the company’s fingertips was relatively modest. But that wouldn’t last long.

“Things got really interesting for us starting back in 2009 from a volume perspective,” says Mike Brown, the company’s first software engineer, now its CTO. “Prior to that, we had been in the 50 billion to 100 billion events per month space.”

Let the big data flow

Starting in the summer of 2009, it was like someone opened the sluice gates on the dam; data volume increased dramatically and has continued to grow ever since. In December of last year, Brown says comScore recorded more than 1.9 trillion events — more than 10 terabytes of data ingested every single day.

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